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Deploy Marketing and Communications Strategies to Produce Extraordinary Safety Results
Your bottom line depends upon building an employee-owned safety culture. But how do you grow a culture of prevention so that it is firmly grounded? Achieve employee buy-in on driver safety with a strategic shift in your marketing and communication techniques. Lisa Battaglia, founder and president of Battaglia Communications will discuss how to focus your marketing efforts internally to create culture buy-in and an engaged team which makes the right and safe decisions even when no one is looking. She will be joined by Brian Fielkow, a NSC 2022 ‘CEO Who Gets It.’ Brian will share his experiences with using marketing and communications to build safe companies.

Mar 7, 2023 02:00 PM in Central Time (US and Canada)

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